Jason's Innovation Principles

OUR FOUNDER JASON HAIRSTON

built KUIU on three guiding principles that continue to direct our approach to product development today: a technical layering system, reducing weight without sacrificing performance, and a continuous search for better technology.

Fall Catalog

Fall 2024 Offerings

Super Down Burner Bootie - Tech Talk

Watch this Tech Talk discussion on the need, development, and testing on the all-new Super Down Burner Bootie.

KUIU Tiburon: Featuring AirMatrix Technology®

Discover the all-new Tiburon Hybrid Hoodie and Snap Shirt for hot weather, made from our new AirMatrix Technology® fabric.

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