Innovation Never Rests

“I wanted to make the lightest and highest performing mountain hunting clothing possible. I wanted to create a brand that stood for uncompromised quality and performance.”

- Jason Hairston

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We are committed to the #KUIUNation

We are dedicated to outfitting our customers with the highest performing products and expertise needed to make each hunt a success. We empower hunters and other adventurers to step outside their comfort zone, connect with the outdoors, and achieve their dreams.