Innovation Never Rests. Over the past 10 years, KUIU has changed the way we look at hunting gear. KUIU’s founder, Jason Hairston got into the business of hunting gear because he couldn’t find the performance products he wanted for his style of hunting. He needed gear specifically built for extreme mountain conditions. Established in 2011, he built KUIU to innovate with the finest materials in the world, surmount the shortcomings of traditional retail, and sell it straight to you at a lower price.
We celebrate a decade of relentless innovation, and affirm that KUIU will develop groundbreaking products for decades to come.