What The Experts Are Saying About Valo
What The Experts Are Saying About Valo

What The Experts Are Saying About Valo

By Mark Seacat | May 20, 2020

If you hadn’t noticed, this week KUIU launched Valo

Valo is KUIU's newest camouflage pattern. Valo adds a new dimension to KUIU that complements their two existing patterns. Not only does it add another level of concealment, it expands the places you can take their premier skin-to-shell layering system.

When you think about where Valo would be best, think about all the different terrains where there’s open country and more uniform vegetation. Comprised of six complex natural colors with low-contrast tones (including desert tan, prairie grass yellow, stone grey, coyote brown, olive drab, and minimal use of black), Valo keeps within KUIU’s use of dark-line edging amidst a macro pattern. They also chose to add a micro pattern for increased depth and better breakup at close contact ranges.

Ahead of this week’s launch, KUIU asked me to interview a few KUIU customers and noted guides to get their impressions of the new pattern. Each had already taken Valo into some incredibly varied terrains and environments, on hunts ranging from bison in the Yukon, whitetails in Illinois, Ohio, and Kansas, to sheep in Mexico and California.

From sheep and elk hunters, to the most discerning whitetail hunters and waterfowlers, I spoke with folks that had the opportunity to test Valo in the field. These guys don’t get paid to wear KUIU—they choose to support KUIU because they stand by the quality and the experience. Meet the experts and hear what they had to say below.

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What Was Your Initial Impression Of Valo?

“Immediately I felt like this was a ‘Do-it-all, go-anywhere camouflage.’ If I was taking a road trip leaving in August and coming back in January, I would only take Valo. Different habitats, different animals, Valo would cover it all.”
- Bobby Warner, Mountain Hunter with a Whitetail problem, Colorado

“My initial impression was that I loved the depth of the camo and the light color tones. Very excited to put it to use in the field.”
- Willie Hettinger, Sheep Guide, Whitetail Fanatic, Montana

WHAT DO YOU THINK MAKES VALO UNIQUE?

“Valo isn’t as ‘digital’ as many of the other patterns out there, and its light color foundation is better at concealing movement. Lack of dark line definition in the pattern helps conceal movement.”
- Jake Franklin, Outfitter, Kika Worldwide, California

“Valo has the best of both worlds, smaller details and large broken pattern mixed in, which I feel will make the camouflage very effective in a tree, or on the ground in a spot and stalk scenario.”
- Bobby Warner

“It fits between the cross of Vias and Verde—which makes it unique. Not only does it fool the eyes on game, it disappears to the human eye as well.”
- Greg McHale, Owner of Greg McHales Wild Yukon, Yukon, Canada

IN WHAT TERRAINS WOULD YOU USE VALO?

“2020 will be the year of Valo for me. I have hunts planned in a variety of terrain from Kodiak Island Alaska to the deserts of Southern Utah and Texas.”
- Will Waldrip, Mountain Hunter, Texas

“Probably the southwest desert, specifically the drier Mojave desert. Owens Valley, California.”
- Geoff Rowley, Guide Kika Worldwide, Professional Skateboarder, Founder CivilWare, California

“Desert, grasslands, and sage country.”
-Jake Franklin

“I think Valo will be great in spring and early fall terrains. The light green and tan colors will blend well from the greens of spring into the yellows and browns of fall.”
- Willie Hettinger

“I would use Valo basically from the edge of treeline all the way to grasslands, especially during fall when you have more tans and brownish tones in the environment.”
- Bobby Warner

MUCH OF THE KUIU TEAM HAS DESCRIBED VALO AS VERSATILE. DOES THAT SQUARE WITH YOUR IMPRESSION?

“My experience with Valo this past fall and winter in the Midwest on whitetail hunts was positive. It blended well into the late fall early winter season. I think it will be very versatile on multiple hunt situations and terrains.”
- Mark Wimpy, Whitetail Specialist, Illinois

“I love Verde and Vias, but I have always treated each pattern as a specialty pattern. Each have a very specific environment that they thrive in. But each had its limitations. Valo is the perfect addition to the KUIU line. It covers all the areas that Vias and Verde didn’t excel in.”
- Will Waldrip

“I’ve had to ‘make do’ with other camouflage patterns before, but I’m not settling by choosing Valo, it’s perfect where I guide and hunt. In fact, the areas that I think it works the best in – Desert Sheep Country, Mule Deer Country, Tule Elk Country – it’s the best choice for those environments.”
-Jake Franklin

“Go anywhere, hunt anything, this pattern shines in almost every environment.”
- Bobby Warner

“At the tops of the mountains to the low-lying swamps, Valo can be utilized in all terrains of the Yukon. Since it’s so versatile, I’ll be wearing it on all my hunts this year. It has already proven to be a winner for me.”
- Greg McHale

WHAT HUNTS WILL YOU BE USING VALO ON THIS YEAR?

"Valo will be getting the full range of hunting terrains for me this season. Kodiak brown bear, Yukon Stone Sheep, Utah Mule Deer, California elk, Utah elk, Montana elk, Texas Desert Sheep, Texas aoudad, and Texas whitetail.”
- Will Waldrip

“Desert sheep hunts in California.”
- Geoff Rowley

“Canada black bear, antelope hunting in Montana, elk hunting in Montana, Arizona and Colorado, Bighorn sheep in New Mexico and Montana, Stones sheep in B.C., and whitetails in Kansas, Montana, North Dakota, and Illinois.”
- Willie Hettinger

“Outfitted and guided hunts for Desert Sheep, Mule Deer, and Tule Elk.”
- Jake Franklin

“Certainly, all of my whitetail hunts in 2020, Antelope in Montana, Elk and Deer in the sage environment in Colorado.”
- Bobby Warner

WHAT ARE YOUR THOUGHTS ON THE COLORS CHOSEN FOR VALO?

“I think the colors are great. I love the lighter natural tones with very little black and dark browns.”
- Willie Hettinger

“The colors are perfect for the vast majority of hunting situations. Grassy valleys, deserts, sub-alpine foothills, tundra, etc.”
- Will Waldrip

“I couldn’t have chosen better colors, after guiding a lot and spending a ton of days each year in the field, the color choices here are exactly what I would have hoped for. Each of the colors on their own (as a solid) would be a pretty darn good natural camouflage, putting all of them together in one pattern is perfect.”
- Jake Franklin

WHY, IN YOUR OPINION, IS THE ADDITION OF VALO PRODUCTS NECESSARY FOR YOUR HUNTING PURSUITS?

“There are lots of different terrains and seasons and it gives us another phenomenal choice to use depending on which season or terrain you will be hunting in.”
- Willie Hettinger

“When you have the chance to make anything better, you ought to do it. Vias and Verde work really well, but with the addition of Valo, my KUIU system for the specific hunts I spoke about before, will have better camouflage, basically giving my client increased odds I don’t get spotted, and a better chance they are successful. I imagine a lot of my Desert Sheep, Mule Deer, and Tule Elk hunters will show up this fall already wearing Valo, it’s just so much better in those environments.”
- Jake Franklin

“This is a better solution for many of the areas I hunt each fall. Choosing Valo will give me a much better camouflage option for those areas.”
- Bobby Warner